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We all know Madonna is someone who always comes up with surprises – both for good reasons and bad reasons. But this one was really surprising. She has actually released a new album on mobile phone. How about that for a surprise?
She has recently signed a deal with Vodafone, Unilever, and Fuji according to which these companies can use her latest album Hard Candy to promote their products. The important point here is, the album is scheduled to be released only on April 28. This means, fans all over the world will be able to listen to the songs even before its release.
Vodafone customers will be able to listen to the songs from the album even before it gets released. Obviously, Madonna has been paid big bucks for this deal and at the same time, the amount of publicity the album will get, through this move, will be enormous. Considering the publicity this news has been getting, I won’t be surprised if other stars decide to follow suit and release their albums on the mobile phone.
Tags: fuji, hard candy, madonna, mobile phone, new album, publicity, surprises, unilever, Vodafone
Technorati Tags: fuji, hard candy, madonna, mobile phone, new album, publicity, surprises, unilever, Vodafone
Categories: All things mobile phones.
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