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Remember I talked about the possibility of free mobile calls some time back? Well; here’s one more company which is excited about that possibility.
Aura Interactive, a Bluetooth marketing company, is the one I’m talking about. The company is known for its Bluezones, which send targeted Bluetooth based ads to mobile users. Recently, the company’s CEO said that they are planning to expand the company and come up with new prospects and innovative marketing strategies. He also hinted at the possibility of offering free mobile calls to users as one of the ideas. However, he quickly added that they haven’t decided anything on that yet and it might take some time before they start working on that idea.
I’ve been watching the mobile advertising industry for the past year or two and I’ve heard people talk about the possibility of free mobile calls, free text messages, free mobile web usage, and a lot more. Especially with companies like Blyk becoming popular, this idea is being considered by quite a few companies.
What do you feel about this? Are you okay with the concept of ad supported mobile calls? Or would you rather pay your bill and have an ad-free mobile phone?
Tags: Bluetooth, bluetooth based ads, bluetooth marketing, bluezones, free mobile calls, free mobile web, free text messages, innovative marketing, marketing company, mobile advertising, mobile phone, mobile users, mobile web
Technorati Tags: Bluetooth, bluetooth based ads, bluetooth marketing, bluezones, free mobile calls, free mobile web, free text messages, innovative marketing, marketing company, mobile advertising, mobile phone, mobile users, mobile web
Categories: Cell Phone Advertising, All things mobile phones.
I always thought it was a possibility and my faith has been reinforced. I’m talking about the possibility of free mobile phone calls and going by the development in mobile advertising industry, it could soon become reality.
Vodafone recently launched Free4me portal, which you can access through its multimedia menu Vodafone Live. What’s so special about this portal? Well; all the services, I mean every single service, in the portal are free. That’s right, it won’t cost you a single penny. Everything is ad-funded and if you agree to get ads on your mobile phone, you can use the services free of cost. The ads could come in the form of banner ads, SMS or text messages, and MMS.
As of now, the portal has mobile TV shows, competitions, club guides, and other services for customers. Vodafone is planning to add a lot more to the portal in the form of music videos, celebrity interviews, live shows, and video footage from TV shows.
Experts predict that by 2012, free mobile calls could become reality, thanks to mobile advertising. Who knows? May be twenty years from now, our kids won’t even know that something called mobile bill existed. 
Tags: ads, banner ads, free mobile calls, Free4me, MMS, mobile advertising, mobile bill, mobile phone, mobile TV shows, multimedia, music videos, portal, SMS, text messages, Vodafone, Vodafone Live
Technorati Tags: ads, banner ads, free mobile calls, Free4me, MMS, mobile advertising, mobile bill, mobile phone, mobile TV shows, multimedia, music videos, portal, SMS, text messages, Vodafone, Vodafone Live
Categories: Cell Phone Advertising.
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