Interesting news from the world of mobile phones

Yesterday, I was going through the RSS feeds I’ve subscribed to and I found some of the news items very interesting. Check it out.

GPS enabled mobile phones have a ton of useful features. You can get traffic updates, get roadmaps, convert currency and other measurements, store photos, and even find where your friends and family are through a color-coded map in your mobile phone screen.

American Airlines (AA), like I’ve already mentioned in this blog, has a simpler, scaled down version of its website for mobile users. You can check out your itinerary, check flight status and luggage status, view vacation deals available, book flights, and request for upgrades. The pages in this site are available both in English and Spanish.

Hugely popular website hotels.com has developed a web application for Apple iPhone and iPod touch users. Using this application, you can access a wide range of information like photos of hotel rooms, their descriptions, amenities, and the number of rooms available and book your room then and there.

Blyk, the UK based company I’ve talked so much about, has reached the milestone of 100,000 subscribers in the UK alone. The interesting point is that they set a deadline of one year to get 100K subscribers and launched the program last year. However, they’ve reached the milestone six months ahead of their deadline.

Categories: Cell Phone Advertising, All things mobile phones.

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AdMob - 20 billion ads served, still going strong

AdMob, the leading mobile advertising provider, has reached the milestone of serving 20 billion mobile ads. The company has grown by leaps and bounds and has some staggering numbers to present.

In the one year period of March 2007 – March 2008, the company has progressed tremendously from 500 million ad impressions per month to an astounding 2.5 billion ad impressions per month. Interestingly, AdMob’s 20th billion ad impression came from India, one of the fastest growing mobile markets in the world. It was an ad for HDFC bank displayed in Cricinfo’s mobile site.

One of the things that make AdMob stand out from the rest is its impressive clientele. In fact, it has the most impressive clientele in the world. Both Google and Yahoo use AdMob for mobile advertising solutions. Need I say more?

Categories: Cell Phone Advertising, All things mobile phones.

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