A few days back, I blogged about CBS’ partnership with Loopt to experiment with location based mobile advertising. I am of the opinion that their mobile advertising campaign, despite the recent uproar on privacy issues concerned with location based advertising, will find a lot of takers, as they have very good arrangements to make sure customers don’t feel that their privacy is being taken for granted.
Now, it seems people tend to agree with me. Erik Larkin says that people will not find it intrusive and might opt in for it. Wait; did I hear someone say ‘wise men think alike?’
Tags: CBS, Erik Larkin, location based advertising, location based mobile advertising, Loopt, mobile advertising, mobile advertising campaign, privacy issues, wise men think alike
Technorati Tags: CBS, Erik Larkin, location based advertising, location based mobile advertising, Loopt, mobile advertising, mobile advertising campaign, privacy issues, wise men think alike
Categories: Cell Phone Advertising, All things mobile phones.
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